As festivals have increased in popularity massively over the past 10 years, so have the prices of tickets and the number of knobheads who attend for the sole purpose of drinking as much Carling as possible and slurring along to the Futureheads or David Guetta. This, in turn has made line-ups much more commercial and the increased extortion of festivals like Leeds and V is now beyond sickening.
So true music fans have to dig deeper to find a gem of a weekend.
We believe such a gem has been unearthed this year with the debut of Mifest – a Friday/Saturday festival to take place in Mid-August near Wrexham for a mere £55. Yeah, £55 (inc Camping!), nearly ¼ the price of some of the big festivals. Now check the line-up.
The guys at Mifest, along with Selective Hearing, have brought together a line-up of heavy bass hitters like Benga, High Contrast and Camo & Krooked and forward-thinking electronica including Joy-O, Loefah, Disclosure and Night Slugs. There are still a couple of big surprises to be announced too. Shadow!
The festival is run by a three man team from Chester/Wrexham who have moved from running large, sell-out events in the city to this festival nearby. Its testament to their commitment to its excellence that they actually postponed the 2011 festival in order to ensure their preparation was perfect. Promoter Benito told me, “We are about establishing ourselves as THE festival to be at in our area this summer, ensuring everyone has an amazing time and of course making everything run smoothly so it's finely tuned and ready to grow and get even better with years to come.”
Check out their website (http://www.mifest.co.uk/) for all the info you need and they’re running a competition for people who ‘like’ their Facebook page (www.facebook.com/mifestmifestmifest) where you can win VIP tickets for free so head there too!